TurboVolt
DELIVERABLES
3
6
1
1
4
THE PROBLEM
TurboVolt required a brand identity, website, and pitch materials from scratch — all within two weeks. The brand needed to communicate: Credibility in a rapidly growing, competitive EV market A sense of speed, reliability, and technical capability Appeal to early investors and industry partners Output had to be minimal but professional, providing a strong foundation that could later be expanded by a full agency team.
MY SOLUTION
I developed a lightweight yet distinctive brand identity and built the core assets needed to begin outreach.
Brand Identity
- Researched EV industry visual language and buyer expectations
- Defined visual direction using core conceptual keywords
- Delivered 6 logo variations, with selected logo refined and finalised
- Created a colour palette, typography system, and basic brand rules
Launch Collateral
- Designed and built a 3-page Webflow website with clear messaging and clean UX
- Created a pitch deck template for fundraising, recruitment, and business development
- Designed device stickers and wayfinding graphics to guide end users at charging stations
This allowed TurboVolt to launch operations, start investor conversations, and establish credibility quickly — before later transitioning brand scaling to an external agency.
Delivered
- 3-page responsive website
- Logo suite (6 concepts → final design)
- Basic brand style system
- Pitch deck template
- Charging station sticker + wayfinding graphics
Tools Used
Figma · Webflow · Illustrator · Photoshop · InDesign · Lightroom · Relume · UberSuggest · Premiere Pro
Canon 6D Mark II + 35mm Sigma · iPhone 13 Pro
